Viking UK HQ, every surface covered.

Viking asked a simple question: how do you imagine your ideal office? Their new UK showroom at the Leicester HQ needed to answer it, from the moment visitors arrive.

We started outside with wayfinding signage through the car park and a 6 x 8m contra vision window graphic above the entrance, regularly updated with Viking's latest campaigns.

Inside, it's roller banners, branded floor vinyls, lift door displays, an acrylic map of the UK behind reception and themed lift wraps, then wide-format displays and vibrant wall graphics throughout the level three showroom.

A complete graphics showcase that turns an office into the brand, and an ongoing partnership that keeps it fresh.