SEG

Hästens – We sleep, do you?

To overhaul in-store graphics for the ultimate high-end brand.

Strategy

Retail Graphics
Design

Tensions Frame System, Window Signage
Client

Hästens

Our Account Director celebrates a London print project well done with a relaxing stay in a luxury Hastens bed, in their biggest showroom.

Have you ever slept in a bed that costs over £150,000? The people at Hästens have.

We’re feeling well-rested after our time with Hästens Beds, refreshing and delivering fabric graphics for their biggest showroom in the UK, with 24 beds to test in Notting Hill.

Hästens were looking for a graphics as premium as their branding to represent a new-look campaign for their flagship London store, on Notting Hill.

We delivered a total in-store solution that saw the introduction of a series of large tension frame graphics, as well as a selection of retail window graphics.